About

Celebrity marketing, made simple and measurable

Brands used to spend weeks chasing managers and guessing at fees. Tring turned that into one relationship: tell us the brief, and we come back with the right talent, a real price, and a team that runs it end to end.

Tring campaign
Tring campaign
15,000+
Celebrities & creators
3,000+
Brands served
50+
Categories & languages
48 hrs
Typical proposal turnaround
Why Tring

A direct line to India's biggest names

We work with talent directly — which keeps pricing keen, timelines short, and the whole campaign under one roof.

Direct celebrity access

Direct connections to 15,000+ celebrities and creators — no middle layers, so pricing stays keen.

Up to 2.5x ROI

Campaigns built to pair the right face with the right media, and measured against your goal.

Transparent pricing & legal

Clear costs and full legal coverage — contracts, usage rights and compliance handled.

Fastest turnaround

From brief to matched shortlist in about 48 hours; talent onboarded in days, not weeks.

End to end

Shortlist, negotiation, production, delivery and reporting — all through one team.

850M+ combined reach

A network spanning film, cricket, TV, music, comedy and digital, across India's languages.

Backed by

Kalyan Krishnamurthy

CEO, Flipkart

Sujeet Kumar

Co-founder, Udaan

Founders of Unacademy

Angel investors

Atul Kasbekar

Photographer & film producer

Founded in 2019 by Akshay Saini, Rahul Saini and Pranav Chabhadia.

Why brands stay

What you get that an agency can't quote you

Pricing intelligence, direct access and a contract everyone signs.

Ask price vs actual price

Historical deal data shows what a celebrity should cost, even when the quoted ask is far higher.

Direct access, better pricing

Straight to the celebrity, agency or manager — no layers, and the economics of scale behind you.

Tri-party transparency

Brand, celebrity and Tring on one agreement, so nothing in the supply chain is hidden from you.

The right name, not the available one

Data and search behaviour narrow 15,000+ options to the faces that fit your audience and budget.

Production handled

Tie-ups with multiple production houses, so shoot, crew and post are options rather than problems.

Held by the hand throughout

From your agency to production to the celebrity's team — coordination is our job, not yours.

How we work

Fit before fame, one team throughout

The biggest name isn't always the right one. We shortlist on audience fit, engagement and budget together — so the endorsement actually moves the people you're trying to reach.

Shortlist, negotiation, contracts, usage rights, shoot, delivery and reporting all sit with us. You get a single point of contact and a clear price — not a dozen threads with a dozen managers.

Recent work

A few campaigns we've delivered

Selzer × Shilpa Shetty
Selzer × Shilpa Shetty
Nirvana Realty × Boman Irani
Nirvana Realty × Boman Irani
BGauss × Kamiya Jani
BGauss × Kamiya Jani
Refresh Mattress × Sonali Bendre
Refresh Mattress × Sonali Bendre
Muscle Flame × Gautam Gulati
Muscle Flame × Gautam Gulati
TaxBuddy × Rajkummar Rao
TaxBuddy × Rajkummar Rao

Trusted by 3,000+ brands

Client brand
Client brand
Client brand
Client brand
Client brand
Client brand
Client brand
Client brand
Client brand
Client brand
Client brand
Client brand
Client brand
Client brand
Client brand
Client brand
Client brand
Client brand
Client brand
Client brand
Client brand
Client brand
Client brand
Client brand
FAQ

Common questions

How fast can I get a proposal?

Most briefs come back with a matched shortlist and indicative pricing within about 48 hours.

How does pricing work?

Transparent and tiered. Because we deal with talent directly, costs stay competitive — you see the price up front, with options across budget bands.

Do you handle contracts and usage rights?

Yes — negotiation, contracting, usage rights, payments and legal compliance are managed end to end, so you deal with one team.

Can you match talent to a specific budget?

That's the point. We shortlist on fit and budget together, and can propose options from entry-level creators to A-list ambassadors.

Do you produce the content too?

Yes. Tring Studios handles production in-house — concept, script, shoot, edit and delivery — so a campaign can run entirely through us.

Which platforms and formats do you cover?

Instagram and YouTube creator content, celebrity films and ads, TV, events and appearances, and integrated paid campaigns.

How do you measure success?

Against the brief — reach, engagement, views and ROI — with performance reporting after the campaign goes live.

Do you work with regional and language-specific talent?

Across 50+ categories and multiple Indian languages, including regional cinema, TV and creators.

Let's build your next campaign

Reach the brand desk at brands@tring.co.in or send us a brief.

Get a proposal